IHG Hotels & Resorts has been named Official Hotel Partner of Men’s Rugby World Cup 2027, connecting its global hotel network with what will be the largest edition of the tournament to date. Taking place across Australia from October 1 to November 13, 2027, the tournament will bring 24 teams and 52 matches to seven Host Cities, creating a significant travel occasion for fans arriving from around the world. IHG will welcome teams, officials and supporters while using its hotel portfolio and IHG One Rewards platform to connect travelers with the tournament experience.

The partnership also extends a relationship between IHG and the sport that spans more than two decades, including partnerships with Rugby Australia, SANZAAR, Six Nations Rugby and the British & Irish Lions. For travelers following the tournament across Australia, the hotel becomes part of the journey between matches and cities, with hospitality offering a natural meeting point for fans before and after games. The scale of the 2027 tournament also gives travelers an opportunity to experience Australia beyond the stadiums, from its host cities to the destinations connected by the tournament route.

The Curated Take: Major sporting events increasingly function as travel stories in their own right, giving fans a reason to explore a country rather than simply attend a match. Rugby World Cup 2027 has the potential to turn Australia’s seven Host Cities into chapters of a larger journey, and IHG’s role puts hotels directly into that travel narrative. For travelers, the appeal is not only where they watch the rugby, but what they discover between matches.